New York:  — Nov 20, 2025New York: TBD, 2025

Market-entry program in US

The program are for Nordic startups, who are ready to scale their business in US.

During the three days in New York, you will get hands-on insights on how to grow your business in the market together with a local network that would otherwise take you months to build.

3
Active markets
275
Alumni startups
72%
Market success
9,7/10
Program ratings

Gain years of US-specific knowledge in just 3 days

Get hands on knowledge on how to enter US successfully—save years of work by learning from founders that did it before you.

Gain hands on local market knowledge from experts in US

Learn from Nordic scale-ups who succeeded in the US

Connect with +30 selected local US experts & investors.

Accelerate your international market expansion.

Program elements

During the three days we cover following subjects

Legal and Financial Setup

Tax, VAT, payslips, bank accounts and local contracts. All subjects you have to get your head around when setting up your business internationally. We will set you up with the right people who will guide you through the jungle - feel free to send specific questions before the session.

Overview of Office Options

We introduce you to leading co-working spaces and offices opportunities. During the program you will get connected with a number of Community Managers to give you a point of entry once you are ready to scale.

Market Penetration and Sales

Hear about different go-to-market strategies from local sales experts and get hands on experience from founders who has successfully penetrated the market.

PR and Branding in a Local Context

How to sell the Danish story in a local context? Meet a top tier PR and marketing agency who will give you an overview of the media landscape and good advice on how to their attention.

Raising Funding from Local Investors

Learn about fundraising from local international investors and hear investment stories from other startups. The program ends with half a day of pitching and feedback with local based Angels VCs followed by networking in the Danish Ambassador's residence.

Learnings from Founders in the Market

Expand your network with Danish Founders who already made their way to international expansion. Get hands-on recommendations and learn from first-hand experiences - how did they tackle cultural differences? What are common pitfalls when hiring your first employees? What are the Do's and Dont's?

Useful Networks, Accelerators and Events

We invite top accelerators to pitch their opportunities for you. We curate the group to make sure they fit your stage and needs. This session helps you understand opportunities and reasons why you might want to use an accelerator as entry-point in a new market.

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